EPSA
As America’s economy grows and electrification accelerates—from transportation to manufacturing to AI-driven data centers—the nation’s demand for electricity is rising at a pace not seen in decades. Meeting this surge in power demand is not optional, it’s essential to support economic growth, public safety, and the evolving needs of consumers.
Ensuring that electricity remains reliable and affordable in this new era requires innovative, scalable solutions. Competitive power markets have a proven track record of delivering these solutions efficiently. By fostering open access, investment diversity, and price transparency, these markets attract private capital to deploy advanced, cleaner, and more flexible generation technologies—precisely when and where they’re needed.
The Electric Power Supply Association (EPSA) champions the value of these markets in rising to the challenge, and our member companies are deploying the private capital needed to meet the moment. With a focus on accountability, performance, and cost-effectiveness, competitive market structures ensure that Americans benefit from a resilient grid capable of supporting long-term growth.
This month, competitive power companies invested in diverse generation, advanced reliable power projects, and supported communities across competitive electricity markets to help meet rising electricity demand and strengthen grid reliability.
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PJM’s latest capacity auction highlights growing electricity demand driven by data center growth, reinforcing the need for additional power generation as competitive suppliers continue investing in new projects to support future reliability.
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Competitive power companies are advancing more than 8.3 GW of new generation and infrastructure investments nationwide, expanding supply, strengthening reliability, and supporting communities as electricity demand grows.
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State utility regulators can support reliable, affordable electricity by preserving competitive markets, removing barriers to new generation, improving demand forecasting, and ensuring investment risk remains with private investors rather than ratepayers.
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The 2028/29 PJM capacity auction results reflect rising electricity demand and reinforce that competitive markets are driving billions of dollars in private investment in new generation, while emphasizing the need to speed interconnection, permitting, and market reforms to bring additional power online.
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As PJM prepares to release its latest capacity auction results, competitive power supplier investments in new generation demonstrate a robust response to rising electricity demand.
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